The BSc (Hons) Digital Marketing at Arden University is accredited by the Digital Marketing Institute (DMI), helping you pave the way for a rewarding career in digital marketing. Digital marketing is vital to every forward-thinking organisation, creating genuine opportunities for ambitious marketers to get themselves noticed and stand out in a competitive landscape.

Modules 

Level 4

• Understanding Digital Marketing (20 credits)
• Content Production (20 credits)
• Audience Fundamentals (20 credits)
• Managing Social Media (20 credits)
• Building Digital Platforms (20 credits)
• Resource Management (20 credits)

Level 5

• Digital Advertising (20 credits)
• Search Engine Optimisation and Copywriting (20 credits)
• User Experience Design (20 credits)
• Digital Marketing Campaigns (20 credits)
• Research for Digital Marketing (20 credits)
• Digital Internship (20 credits)

Level 6

• Digital Marketing Analytics (20 credits)
• Global Brand Management (20 credits)
• Digital Marketing Strategy (20 credits)
• Strategic Customer Experience Design (20 credits)
• Digital PR (20 credits)
• Digital Marketing Showcase (20 credits)